INFORMATION TECHNOLOGY AND THE CHANGING ROLE OF THE MEDIA IN NIGERIA (A CASE STUDY OF THE IMPACT OF INFORMATION AND MEDIA DEVELOPMENT IN NIGERIA)
This research work, aims to view the impact of information technology and the role it plays on the mass media in Nigeria. Information technology as we know has become a necessary tool for information dissemination globally. Supporting the theory of Mcluhan, who believed that the world can become a global village.
The growth of infuriation technology in this country passed through a gradual process, especially as it focuses on technology. Due to the slow development of our country, it will be right to say that fraction technology has not reached it’s peak
However, this study concentrates on information technology, as it relates to the media and its efficiency in disseminating information as and when due. It highlights the functions of digital technology, its swift transmission spectrum width. The issue of how information technology, unites the disintegrating world and reduces the deference between people to its barest minimum is also treated.
In all, information technology has improved our communication system, as well as made way for examines the impact the digital technology has made on the media, as well as equipping them for the challenges ahead.
TABLE OF CONTENTS
CHAPTER ONE
2.1 Sources of literature
2.2 Literature review
Questionnaire
The information and communication age came along with many possibilities. Indeed, the advances in information and communication technologies have brought many hopes to the modern man. In the civilized west for instance, great transformations in the lives of the people, are in part functions of advances in information and communication technologies. According to Onwubalili (2004:125) “the magical changes are quite glaring in every facet of our lives and touches simplest of domestic services, to corporate and limitless industrial applications”.
One of the areas where information technology has had quite an impact is in the media. The media being a watchdog of the society are of the interface. They link people together with those in authority, in both the public and private sectors. They serve as the ears and eyes of the public and those in power, and transmit information in the form of news analysis and indeed entertainment.
When Marshall McLuhan talked about the global village many years ago, people at that time thought he was a joker. Today, the new communicate technologies have proved that he was a man of vision. The new communication technologies have made people to become increasingly involved in one another life. As Baran (1999:51) observes, Mcluhan did believe that the media, would permit the human tribe to become one family. Technology is not itself a medium, but a social force bringing changes to the media world. Therefore communication technology is any artifacts manipulated by man to aid him communicate interpersonally or massively.
The impact of the information technology on the media industry has been improved. Information can reach people around the nation or world within a second, for instance digital technology has placed us at a point of a very significant way of development in the history of human communication, often called “the information society, and has transformed the way many men and women work in the media industry.(ilo 2000:22).information can be sent around the world in seconds with the new technologies, and news can reach people when it happens.
This research project therefore intends to investigate these issues in the light of the impact of information technology and media development in Nigeria.
1.2 STATEMENT OF PROBLEM
Information technology acts as a great facilitator in globalization, unting the disintegrated world and enabling people to gain access to knowledge and services, from around the world now more than ever before. Globalization however, has led to the internalization of liberal democracy and integrated economy, society and culture. There is no doubt that the world is becoming homogenous and differences between people are diminishing. Therefore there is need for the Nigeria media, to live up to the challenge. They should be ready to meet head on the trends, i.e digitization, liberalization, consolidation and globalization, that are driving global media today.
Since the ongoing trend, is such that the world has in many respects and at generally accelerating rate, become one relatively borderless social sphere. There is need for an investigation into the impact of infroamtion technology on media development, a sa vital ingredient for a changing role on the media in Nigeria.
1.2.1 RESEARCH QUESTIONS
The advert of information technology, has opened up possibilities for storing and transmitting data and images using digital technology as a communication system. The study therefore is to understand the significant effect of digital technology as of how distinct and relevant it is the media. This will analyze the concept of media development with reference to the changing role of the media in Nigeria.
The following hypothesis will be tested in the course of this study
Ho: Information technology significantly enhances media development
Hi: Information technology does not significantly enhances media development
Ho: Digital technology is better than analogue system in the media development.
Hi: Digital technology is no better than analogue system in the media development
The importance of information technology in media development cannot be over emphasized once again; it is one thing for a medium, to adopt the use of the new communication technologies for efficiency and adoption to the trend, while another which neglects it cannot meet the pace of globalization.
This research work has been carried out in the face of many limitations- firstly time constraints. The researcher had size months to research thoroughly and submit eh research project, alongside her normal academic load. It was therefore not easy to combine the demands of carrying pout this study, with tight academic works.
Inadequate fiancé is another limitation faced by the researcher, this made the collection of data from libraries and internet not an easy task. This also limited the speed of the researcher as fiancé came little by little. However, the researcher succeeded in getting enough information, for the study at the long run.
A major problem encountered by the researcher is the unwilling attitude of the respondents to disclose the required information necessitating continuous persuasion and repeated visits.
Nevertheless despite these limitations which in time were out witted the researcher was able to gather enough data, from which reliable conclusions were drawn
Media: This is the channel of communication through which information is conveyed to the public e.g television, radio, newspapers, magazines. Internet, fax, films, books, adverts etc.
Technology: This is the scientific ways of doing things. It is science applied towards the enhancement of human ability of the application of the knowledge or ideas obtained from science in the creation of implements or dues for the betterment of human beings
Information- This is fact told or heard or discovered, which is relayed to the people for their general knowledge and well-being.
Globalization: this is a process where the human tribe can become one family and man’s consciousness is freed, from the shackles of mechanical culture and is enabled to roam the cosmos. Globalization in all aspects can be achieved through electronic communication, thus the world has become a global village.
Communication- this is the act of making something known , convey something, passing something, exchange of information, new ideas message etc.
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